Hotels.com: Videos
Shoot · Script · EditPalihotel Seattle Shoot
I shot, scripted, and edited a “24 Hours in Seattle” video showcasing the Palihotel Seattle and its amenities. The video weaves in strong brand messaging by subtly highlighting the hotel’s unique features and offerings.
A Night in Switzerland
I utilized a creator’s color graded B-Roll content from the Eringer Hotel in Switzerland to create a quick turn video featuring the hotel.
Room Service Breakfast
I shot and edited a video centered on ordering room service, intentionally showcasing the full experience and the hotel room. This gives the Hotels.com audience a clearer sense of what it’s like to stay at the Viceroy Santa Monica.
Hotels.com: Carousel Graphics & Copywriting
Non-Profit Content Grid Refresh
THRIVE InstagramI volunteer with an organization called Women in Travel THRIVE, I spearheaded a change in the social media presence and consistency, which contributed to increased annual fundraising by over 378%.
Annual Fundraising Campaign Results
Increased Sign Ups
Increased Fundraising
Since Joining THRIVE
Increased IG Reach
Increased External Tap Links
Hotels.com: Community Management
Community Management
Targeting viral videos is an effective way to boost awareness, while commenting on culturally relevant content, such as the Group 7 trend, helps reinforce brand presence and relevance. In October 2025, my comments generated a total of 73,000+ engagements and in September 2025, over 100,000+ engagements.
Engagements, October 2025
Engagements, September 2025
AEO & SEO Writing
AI Search Optimization
AEO (Audience Engagement Optimization) posts for Hotels.com, creating content designed to engage audiences, drive traffic, and promote travel experiences. These posts not only highlighted destinations, accommodations, and travel tips in line with the brand’s voice, but were also strategically optimized to improve visibility in AI-driven search and recommendation platforms. I also created a tool called www.aeocopywriter.io that generates AEO friendly copy for social media.
My AEO Tool
www.aeocopywriter.io ↗AEO Social Media Copywriter
I developed a tool called AEO Social Media Copywriter that allows you to input social media copy, and scores it based on AEO readiness. The tool then rewrites the copy for the channel of your choice, balancing AEO and channel specific best practices. It then gives you an improved score, and your copy is now AEO ready. The scoring system is based on real data and information that I carefully curated. (please use on a desktop, I’m currently working out bugs on the mobile version)
Try the tool
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